Aegean of Amorgos
Website Redesign
Project Description
Located
Situated in Katapola of Amorgos, Aegean Hotel encapsulates all the elements that create an unforgettable stay in the Aegean region. With a distinct focus on minimalistic design and exceptional services catered towards international travelers, this remarkable establishment has been operating for the past 15 years. Recognizing the significance of a compelling online presence, MEDUSA took on the task of crafting a new digital image for the company, entailing a complete redesign of the website, replacing the previous version developed by MEDUSA four years ago.
Through our collaboration, Aegean Hotel’s online presence has been revitalized, aligning with its unique offerings and evoking a sense of unparalleled allure. The redesigned website showcases the hotel’s distinctive ambiance, amenities, and commitment to delivering an exceptional guest experience. MEDUSA’s expertise in web design and marketing has enabled us to capture the essence of Aegean Hotel, inviting travelers from around the world to embark on a truly remarkable journey in the heart of the Aegean.
YEAR
2019
CLIENT
Aegean of Amorgos
SERVICES
Content Strategy
UI/UX Strategy
Web Design
Web Development
SEO
Project implementation
Redesign of the website aegeanofamorgos.gr
Relevant research was carried out around the philosophy of the brand, the target audience, the style of the hotel and the positioning of the company in the market. A study was then carried out of the services, the benefits available to travelers and the characteristics of the target market against the competition and the comparative advantage of Aegeanof Αmorgos against related tourism businesses.
Particular emphasis was placed on the use of visual material, the explanatory texts of information about the area and the need for flexibility that the site needs to have on every device (Responsive Design). The ideal User Experience was defined through the proper navigation of the use and the User Interface was designed that would help in the best User Experience. The necessary adaptations were made for mobile devices and then a special emphasis was placed on the content area to rank as well as possible on Google in relevant searches.
Colors UI
Brand color pallette
#5F6E8F
elegant blue
#222222
dark grey
Technologies & Services
3rd part scripts & products